Problem statement
Squirrel Mortgage needed a newly updated website to collate all its content and to be more User friendly to its customers.
Key Challenge
To provide mortgage advice and to be sales-focused to both public and business customers.
The Process
A series of workshops and user interviews were done to have a better understanding of the Personas who will be using the website
Card sorting exercises were done with internal stakeholders and customers that helped to define the Information Architecture. All the wireframes and the user flow were tested along each process to ensure seamless user flow and good UX.
The Design
All the design components were designed in Sketch and high-fidelity prototypes were shared with the stakeholders and the development team.